About the authors

Robin Goldstein is the founder and editor-in-chief of the Fearless Critic series. He has authored six books of restaurant reviews and has written for more than 30 Fodor’s travel guides, from Italy to Thailand, Argentina to Hong Kong. Robin is a graduate of Harvard University and the Yale Law School. He has a certificate in cooking from the French Culinary Institute in New York and a WSET advanced wine and spirits certificate. Download a photo of Robin.

Alexis Herschkowitsch is a co-author of four Fearless Critic restaurant guides. She has also written for the Fodor’s travel guides to Mexico, Central America, and Thailand. She is a graduate of the University of Texas at Austin, and has a WSET advanced wine and spirits certificate. Alexis co-authored the 2010 wine reviews.

Associate editors:Tyce Walters, who co-authored the 2010 wine reviews from the notes of our editorial tasting panel, is a graduate of Yale University, where he founded the wine journal Vino/Veritas: The Yale Wino. He has also worked as a wine retail consultant and served as editor of the Yale Philosophy Review. Andrea Armeni has practiced wine law in Napa Valley, taught sustainable development to oenologists in Paris, and currently lives in San Francisco, where he is a reporter for Emerging
Markets magazine. Andrea is a graduate of Columbia University and the Yale Law School, and has contributed to numerous Fearless Critic food and wine books.

Contributing writers: Johan Almenberg, co-author of the Appendix, is an economist at the Swedish ministry of finance. His research focuses on how social norms and psychological biases affect economic outcomes. Anna Dreber Almenberg, co-author of the Appendix, is an economist at the Stockholm School of Economics and Harvard University. Her work investigates cooperation and the effects of hormones on economic decisions. Justin Nowell, director and producer of the Wine Trials video, is a New York-based filmmaker whose work has been selected for the Sundance Film Festival.


About

  • The Wine Trials 2010 recommends 150 wines under $15 that outscored $50-$150 wines in brown-bag blind tastings of the latest vintages
  • Results were compiled, analyzed, and reviewed by a team of scientists including statisticians, neuroscientists, and economists
  • More than two-thirds of tasters preferred a $12 Domaine Ste. Michelle Brut, a Washington State sparkling wine, to a $150 Dom Pérignon Champagne
  • Author Robin Goldstein examines scientific evidence that wine actually tastes better when you know it’s expensive: “the taste of money,” revised and updated for 2010 to include the latest scientific research and a discussion of the controversial reaction to the first edition of The Wine Trials
  • The book also includes a guide to conducting your own blind tastings

Download the press kit
Wine Trials 2010 press release (.doc)
Wine Trials 2010 press kit (.pdf) (includes book image, sample wine reviews, and more)

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